Once you have decided to take the plunge and turn that idea that you’ve had for a business into a real moneymaking enterprise, the first thing you need to do is come up with a list of catchy business names from which to pick a name that is worthy of all the money and hours that you’re about to invest. Fortunately tools available to you on the Internet make branding your business yourself a lot easier than it used to be. We can recommend the Names & Brands business name generator as a spectacularly effective and easy to use set of tools. There is a new rule you need to remember though, because in the last ten years there has been a change in the criteria as to what constitutes a strong business name that’s going to be the cornerstone of your marketing efforts.
Certainly you will use random name generators, easily found for free on the Internet, for your initial list of catchy company names. Also, enlist the aid of friends and relatives who will gladly help you with naming your new business. But as you consider name candidates, here’s a basic rule for creating catchy company names that will also help you be found by potential customers via search engines: Continue reading